Design, build and grow your iOS app
Four services, one team, all native. Take one on its own or run them end to end.
App Development
8–16 weeks
The whole iOS build, from architecture planning through implementation in Swift and SwiftUI to App Store submission and beyond.
What you get
- 01A native iOS app built in Swift and SwiftUI
- 02CloudKit integration for data across devices
- 03Push notifications, set up and managed
- 04In-app purchases and subscriptions
- 05App Store submission and review support
- 06Post-launch maintenance and updates
How it runs
- 01DiscoveryYour goals, your users and the scope, agreed together
- 02ArchitectureThe technical foundation and data models
- 03DevelopmentTwo-week sprints, with working progress at the end of each
- 04LaunchApp Store submission and go-live support
Product Design
2–4 weeks
Interface and experience design that follows Apple’s Human Interface Guidelines, so the app feels familiar from the first tap.
What you get
- 01Complete UI and UX design in Figma
- 02Human Interface Guidelines compliance
- 03Interactive prototypes for user testing
- 04A design system of reusable components
- 05Dark mode and accessibility support
- 06Developer handoff with specs and assets
How it runs
- 01ResearchUser interviews and competitive analysis
- 02WireframesLow-fidelity flows and information architecture
- 03Visual designHigh-fidelity screens to the guidelines
- 04PrototypeAn interactive prototype to validate with users
UX Audit
1 week
A full review of your live iOS app: usability issues, accessibility gaps and the changes most likely to keep users around.
What you get
- 01A written audit report with findings
- 02Heuristic evaluation against best practice
- 03User flow analysis and friction points
- 04Accessibility review against WCAG
- 05A prioritised improvement roadmap
- 06Competitive benchmarking
How it runs
- 01AnalysisA close look at the current experience
- 02EvaluationTesting against usability heuristics
- 03DocumentationFindings and recommendations, written up
- 04RoadmapA prioritised plan for the fixes
App Store Optimization
1–2 weeks
Every part of the listing that affects ranking and conversion, from keywords to screenshots, so the right people find your app.
What you get
- 01Keyword research and strategy
- 02Title and subtitle optimisation
- 03Description copy written to convert
- 04Screenshot and preview video strategy
- 05Localisation recommendations
- 06Review management guidelines
How it runs
- 01ResearchKeyword analysis and competitor review
- 02StrategyAn ASO plan for your category
- 03ImplementationEvery App Store element, updated
- 04MonitoringTracking rankings and iterating
- AI app developmentImage, chat and voice apps
- React Native to SwiftRebuild a cross-platform app natively
- Subscription appsPaywalls and purchases on StoreKit 2
- Photo appsHeadshots, avatars, shoots and try-on
- Couples appsConversation and relationship apps
- Widgets and Live ActivitiesWidgetKit and ActivityKit in SwiftUI
- A dedicated iOS developerIn your team, month to month
- For startupsA first version built to grow
- For SaaSAn iPhone app on your existing API
- For agenciesWhite-label, under your name
Have an iOS app to build?
Tell us what you are making. If we are not the right team for it, we will say so.
hello@pull.house